Social media is the lifeblood for most consumer brands. Customers usually find new trends and products by scrolling through their Facebook or Instagram feeds and observing the latest trends.
Tiltsta was constructed to help brands create a more shoppable video platform. Their software helps monetize attention with tilt-interactive mini shopping carts and landing pages for mobile campaigns that allow impulse buying within any social or messaging app.
How much is Tiltsta doing in MRR?
Tiltsta currently prices based on the percentage of sales they drive to their customers. CEO Bonny Morlak is confident in their value-based pricing model and has seen success selling it to date. Overall, Tiltsta aims to generate $10k in revenue from each customer monthly.
After much experimentation and exploration, the company has aimed their sights on the fashion vertical and is currently working with 10 total customers right now. Going forward, Morlak expects the company to cross $100k in MRR by the middle of 2019.
What is Tiltsta’s churn?
While still in the early stages, Tiltsta has yet to churn a single customer. With a high touch and emphasis on customer success, their entire team feels confident in their ability to retain customers at this point in time.
In order to land more deals, the company has invested in building strategic partnerships within the fashion industry. Going forward, they are entirely focused on growing the business and have put profitability on the back burner for the time being.
How much has Tiltsta raised?
Founded in 2016, Tiltsta has raised $1.4M in outside venture capital to date. With 21 full-time employees based in Australia and New York, the team is striving continue their upward trajectory and cross $100k in MRR by his time next year.