No Result
View All Result
NEWSLETTER
LATKA - B2B SaaS Blog
  • Full SaaS Database
  • SaaS Metrics
    • ARR
    • ARPU
    • ACV
    • CAC
    • Churn Rate
    • Run Rate
    • TCV
  • Analysis
  • Lists
  • Bootstrapped
  • Venture Backed
  • By Revenue
    • <$1m
    • $1-10m
    • $10-50m
    • Unicorn ($100m+)
  • By Category (A-E)
    • Analytics Software
    • Artificial Intelligence Software
    • Collaboration & Productivity Software
    • Content Experience Software
    • Content Management Systems
    • CRM & Related Software
    • Development Software
    • Digital Advertising Platforms
    • E-Commerce Software
    • ERP Software
  • By Category (H-Z)
    • Hosting Providers
    • HR Software
    • IT Management Software
    • Office Software
    • Online Appointment Scheduling Software
    • Project Management Software
    • Security Software
    • Supply Chain & Logistics Software
    • Value-Added Resellers (VARS)
    • Vertical Industry Software
  • Full SaaS Database
  • SaaS Metrics
    • ARR
    • ARPU
    • ACV
    • CAC
    • Churn Rate
    • Run Rate
    • TCV
  • Analysis
  • Lists
  • Bootstrapped
  • Venture Backed
  • By Revenue
    • <$1m
    • $1-10m
    • $10-50m
    • Unicorn ($100m+)
  • By Category (A-E)
    • Analytics Software
    • Artificial Intelligence Software
    • Collaboration & Productivity Software
    • Content Experience Software
    • Content Management Systems
    • CRM & Related Software
    • Development Software
    • Digital Advertising Platforms
    • E-Commerce Software
    • ERP Software
  • By Category (H-Z)
    • Hosting Providers
    • HR Software
    • IT Management Software
    • Office Software
    • Online Appointment Scheduling Software
    • Project Management Software
    • Security Software
    • Supply Chain & Logistics Software
    • Value-Added Resellers (VARS)
    • Vertical Industry Software
NEWSLETTER
LATKA - B2B SaaS Blog
No Result
View All Result
Home Development Software

How LogSentinel Landed Their First 20 Customers Through Organic Channels

by Doug Podgorny
May 21, 2019
in Development Software, Venture Backed
2 min read
0
How LogSentinel Landed Their First 20 Customers Through Organic Channels
2.2k
VIEWS
Share on FacebookShare on Twitter

The world of information security, while intense and highly technical, is fundamental to any business. If you’re vulnerable to security breaches, there is no limit to the amount of damage that can be done to your company.

LogSentinel was built to provide information security, audit trail, and GDPR databases all on blockchain. Their compliance-as-a-service datastore covers GDPR and HIPAA and protects logs, documents and data with blockchain technology.

How much is LogSentinel doing in MRR?

LogSentinel is a pure-play SaaS business that operates on a freemium pricing model. While pricing varies based on volume of secured data, the average customer pays them approximately $200 monthly right now.

With between 20 and 30 total customers, LogSentinel is doing $4k in MRR at this point in time, CEO Bozhidar Bozhanov confirmed. The company has some bigger enterprise deals in the pipeline and is working to move upmarket to drive additional growth. The company, launched in 2017, was pre-revenue generation twelve months ago.

What is LogSentinel’s churn?

Churn is critical for any SaaS business and LogSentinel has not exhibited any churn thus far. As Nathan and Bozhanov discussed on The Top Entrepreneurs podcast, this could be a signal that the business needs to increase their price point and will experiment going forward.

In terms of customer acquisition, LogSentinel landed their first 20 customers solely through organic channels. In the near term, Bozhanov is working to build out a sales and marketing strategy that can propel the company to $100k in MRR and beyond.

How much has LogSentinel raised?

Founded just two years ago, LogSentinel has functioned with just $110k in outside venture capital. Their team of seven full-time employees is split between Bulgaria and Munich.

Tags: < $1m

Recommended

Segmint CEO Expects 120% Growth Despite Pandemic

Bombora’s $30M Data Kingdom Sails Smooth Past Virus Turmoil

Analytics Software

11 months ago

Why ThousandEyes CEO Plans to be IPO Ready in 2 Years

Venture Backed

2 years ago
  • Trending
  • Comments
  • Latest
16 Steps Outreach.io Took To Build a $1.1 Billion SaaS Company

16 Steps Outreach.io Took To Build a $1.1 Billion SaaS Company

Analysis

December 15, 2020
How ClickFunnels Built a $100m Revenue Empire, $1 Billion+ Exit Feb 1st?

How ClickFunnels Built a $100m Revenue Empire, $1 Billion+ Exit Feb 1st?

Bootstrapped

December 15, 2020
2019 Mega List of 150+ SaaS Black Friday Deals

2019 Mega List of 150+ SaaS Black Friday Deals

News

November 13, 2020
Top SaaS Companies in Canada

Top SaaS Companies in Canada By Revenue in 2019

Analysis

February 9, 2020
How to Calculate Churn Rate: The Ultimate 2020 Formulas for SaaS

How to Calculate Churn Rate: The Ultimate 2020 Formulas for SaaS

Customer Acquisition Cost (CAC): How To Calculate & Understand – 2020 Guide

Customer Acquisition Cost (CAC): How To Calculate & Understand – 2020 Guide

Vista-Fueled XactlyCorp Closed “Largest” 1st Year Contract Size Ever Last Month

Vista-Fueled XactlyCorp Closed “Largest” 1st Year Contract Size Ever Last Month

What Should My Price Point Be If I Want a $100m Company?

What Should My Price Point Be If I Want a $100m Company?

FullFunnel.io featured image

How B2B Marketing Agency Fullfunnel.io CEO Used $250K 2020 ARR to Fund SaaS Startup

Bootstrapped

March 6, 2021
Chargify Hits 2k Customers, $20 Million Revenue, Finally Topple Zoura?

Chargify Hits 2k Customers, $20 Million Revenue, Finally Topple Zoura?

Uncategorized

March 7, 2021
Globechain CEO May Al-Karooni

How ESG Marketplace Globechain Jumped from £200K to £1.5 Million Run Rate in 1 Year

E-Commerce Software

March 4, 2021
A photo of ScholarshipOwl CEO David Tabachnikov leading a summit.

How a Blog Founder Grew His 1st SaaS Product to $4 Million ARR

Analytics Software

March 2, 2021
Currently Playing

Popular Posts

What Is ARR? 2020 Guide

15 Types Of Revenue Models

Run Rate: Why Is It Important? 

How Do You Increase ARPU?

What Is Burn Rate?

Venture Debt: 50+ Options

How To Calculate Revenue Growth

Rule Of 40 For SaaS

SaaS By City

San Francisco

Boston

Chicago

New York

Seattle 

Atlanta

San Diego

Los Angeles

SEE ALL

SaaS By Industry

Analytics

Collaboration & Productivity

Content Management

CRM

ERP

HR

Healthcare

Marketing

SEE ALL

Learn More

SaaS Database

Community

Podcast

Magazine

Book

© Nathan Latka, Inc. Palo Alto, CA

No Result
View All Result
  • Full SaaS Database
  • SaaS Metrics
    • ARR
    • ARPU
    • ACV
    • CAC
    • Churn Rate
    • Run Rate
    • TCV
  • Analysis
  • Lists
  • Bootstrapped
  • Venture Backed
  • By Revenue
    • <$1m
    • $1-10m
    • $10-50m
    • Unicorn ($100m+)
  • By Category (A-E)
    • Analytics Software
    • Artificial Intelligence Software
    • Collaboration & Productivity Software
    • Content Experience Software
    • Content Management Systems
    • CRM & Related Software
    • Development Software
    • Digital Advertising Platforms
    • E-Commerce Software
    • ERP Software
  • By Category (H-Z)
    • Hosting Providers
    • HR Software
    • IT Management Software
    • Office Software
    • Online Appointment Scheduling Software
    • Project Management Software
    • Security Software
    • Supply Chain & Logistics Software
    • Value-Added Resellers (VARS)
    • Vertical Industry Software

©Nathan Latka, Inc. Palo Alto, CA

Login to your account below

Forgotten Password? Sign Up

Fill the forms bellow to register

All fields are required. Log In

Retrieve your password

Please enter your username or email address to reset your password.

Log In

391 of the biggest SaaS CEO’s and Investors are talking in a private slack group